Strategic Plan
Master Strategic Plan
GOALS:
1:00 We will be the gateway through which Alumni connect with The Ohio State University, with each other and serve the University.
1:01 Publish Seawolf Newsletter that features Alumni news, lists e-mail addresses of members, prints Unit updates and includes Association information
1:02 Promote increased use of our Website, co-developed by Midshipmen, and coordinate inter-web usage among the Unit and the Association’s Websites.
1:03 Promote Association’s Alumni Day Fall Event, Alumni Learning / Educational Event celebrating Naval Science, and special events by means of the Seawolf Newsletter and special e-mail announcements.
1:04 Hold annual football game tailgate gatherings with NROTC Unit involvement by means of e-mail announcements for Society Alumni.
1:05 Provide opportunities for Society Alumni to purchase Association tickets to a variety of athletic and special events.
2:00 We will cultivate student loyalty to the Alumni world by visibly contributing to their campus experiences.
2:01 Encourage Society members to become active in partnering with Unit Midshipmen in their volunteer projects and to identify Alumni Association resources that will enhance their matriculation.
2:02 Participate in the effort to focus on Networking Alumni Events by publishing announcements in our Newsletters, e-mail and by use of the Unit information distribution sources.
2:03 Coordinate with the PNS to identify Unit events for Society involvement.
3:00 We will become the biggest dues-supported Alumni Association by demonstrating exceptional service and indispensable value.
3:01 Present a congratulatory letter to commissioned / graduates urging them to continue membership involvement in the Society and the Alumni Association.
3:02 Urge Society members by means of the Newsletter to identify other OSU graduates, encouraging them to become members of the Alumni Association.
3:03 Renew and increase Society memberships and conduct campaigns to increase memberships in the Alumni Association.
3:04 Seeks suggestions for providing added services for members, when communicating by e-mail to announce upcoming special events.
4:00 We will develop a virtual Alumni organization accessible to Alumni all the time.
4:01 Complete linkage of Society’s Website to the Association’s Website.
4:02 Explore the use of additional technology to link membership communication to our Website.
4:03 Publish in Newsletter the names of Midshipmen receiving Engineering College grants from the LCDR Robert Friedman USN Scholarship Fund.
4:04 Award grants and publicize in Newsletter the names of Midshipmen receiving grants from the Society’s Seawolf Scholarship Fund.
4:05 Use creative technology such as Facebook to link Society and Association Alumni.
4:06 Survey membership through Website, e-mail and Facebook to enhance Alumni experience and communications.
5:00 We will give Alumni the tools to influence public opinion about The Ohio State University around the world.
5:01 Participate in local middle / high school Career Day activities to encourage enrollment at the University and, possibly, the OSU NROTC program.
5:02 Recognize and publicize achievements by “high profile” NROTC Alumni.
5:03 Notify Society Alumni of significant University events.
5:04 Invite participation by local Navy and Marine Corps Leagues in Society activities.
5:05: Participate in annual on-campus Military Services commemorations.